This sticker is a beacon: Estimote launching tiny ‘Nearables’ sensors
Estimote, a startup that has made its mark with small beacons that communicate wirelessly with smartphones, is unveiling a new product today that puts beacon technology into stickers, with a variety of embedded sensors. The technology, which the company is calling “Nearables,” promises to enable a variety of new applications by attaching easily to everyday objects. Examples include the ability for a user to know if they’ve left an object or a purse behind, or the ability for a retailer to know when and how a product has picked up and viewed by a customer in a store. Cue the privacy concerns!